Conduct and streamline the user research process.
• UX Research
• UI/UX Design
Sep 2021 - Mar 2022
Nas Academy is an online education platform for the creator economy. The Academy’s mission is to empower Creators through technology starting with education. Since I left, the company has pivoted its direction and rebranded to Nas.io
Developed a system to make user research and interviews conducted by the design team more efficient, providing a comprehensive guide for designers and those unfamiliar with UX research to go through the research process in an organized way and carry out effective user interviews.
Worked together with the Community Operation team (COPs) to identify individuals who fit our user descriptions for the process
Created standardized pre- and post-interview email templates for communication
Set up a localized user database to record and keep track of participants and interviews
Facilitated and led user interviews, consolidated and analyzing notes and keeping track of findings
Consolidated and analyzed notes, identifying trends and knowledge gaps, and creating a comprehensive record of our findings and research
Co-facilitated Focus Design Group Sessions to Further Investigate User Insights
Utilizing Design Thinking principles and frameworks I practiced at Stanford, I was able to swiftly transform our interview and survey discoveries into tangible insights for our design deliverables. To accomplish this, I used Figma to transform insights into easily understandable visuals, and Notion to create a database and keep track of findings.
Design mockups of early-stage design explorations and initial wireframes for a tool that helps creators monitor their social medial follower and engagement statistics ine one localized location. At this point, The product was still in its conceptual stage at this point.
Design mockups and explorations for an email launch of a newsletter curated for social media and content creators.
